Duke Long at DukeLong.com thinks that commercial real estate is getting to the point that there is too much stuff that we don’t need and not enough of what we do need? Here are some of his suggestions:

We Need Less.                                     We Need More.
Emails Conversations                            Information Wisdom
Experts Learners                                     Selling Authenticity
Data Walls                                               Data Access
Data Restriction                                     The Cloud
Historical Data                                       Real Time Data
Data Confusion                                     Data Standard
Social Media                                           Digital Media
Quarterly Reports                                   Daily Market Updates
General Markets                                     Localism
iPad 1                                                      iPad 2
Outlook Salesforce                               CRM
CMBS                                                       CMBS (Yea I Know!)
Drip Mail Touch                                   Belly to Belly|
Blast Mail                                               Shoe Leather
The Office                                               The Street
AARP                                                     Generation Z
Cubicles                                                 Virtual Desktops
BS Hype                                                 Reality
Malls                                                     Netflix (Think about it!)
Kindle                                                   Any Device
PDF Flyers                                           Mobile Apps
1- Dimension                                     3- Dimension
Facebook                                             LinkedIN
Broker Bashing                                   Respect
Corp PR/SM                                       True Voice
Websites                                               WordPress
Online Fear                                         Online Interaction
Marketing                                           Content
Blog Lists                                             Deal Making

Just a few thoughts. What do you think? What does commercial real estate need more of and could use a little less of?

About The Sundance Company
Established in 1976, The Sundance Company has the experience to help you with your commercial real estate needs throughout the Boise Valley. If your requirements include property management, leasing, real estate development, project planning, construction or space planning then look to us. The Sundance Company has more than 1.5 million square feet of office and industrial space available in prime locations in the Boise metropolitan area. More information is available at www.sundanceco.com or 208.322.7300.


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